Removing Negative Listings From Google
When you do a search on Google for yourself or your company you might be surprised to find negative results right at the top. Negative publicity is becoming a reality for more and more people and companies. The postings can be from an inaccurate news report, a malicious ex-employee, or one of your less scrupulous competitors. When this happens you need to take steps to protect yourself! You need help, and quick!
There are basically two main factors that Google looks at when ranking websites: relevancy and popularity. Relevancy has to do with the content of your site, and how relevant it is to the search word. Popularity, or Page Rank, is a measure of the importance of a web page by looking at how many other sites link to that page, and the structure of those links. Everyone wants to keep visitors on their site, so if someone is willing to send their visitors to another site they must have excellent content that will benefit Google’s users.
There are two steps in the process we use to give Google what they are looking for in ranking web sites. First, we make new content that is very relevant to the search term were working on. This content should be a mix of company profile pages, news, and blog posts mentioning the company. Once we’ve developed this content, we need to boost its popularity so we can displace the negative listings. To do this we find third party web sites that are willing to link to these pages with the actual search term we’re targeting as the text of the link. To Google this is the equivalent of a road sign saying “find relevant info for this keyword here”.
Properly executed, these campaigns will make a huge jump in results in the first month as all the content is indexed. Once we reach this stage the results will gradually improve as the link building efforts start showing their effect. In most cases negative results can be removed from the first page in 2-3 months, while in some situations it can take longer. To speak with a specialist about your unique situation please contact us today!
The rise of online networking sites has made it simpler to connect with colleagues and learn about job openings. It’s also part of a much larger trend in which more information about you may be available to anyone who’s interested — including hiring managers, who often perform Internet searches on job candidates.
Powerful tools to manage and monitor your online rep
scours the web for your personal information and compiles a detailed report that shows where your private information appears online.
an offensive comment, a negative blog post about a previous employer, or even unflattering pictures taken at a party.
When image is everything
Image is everything
So, you’ve got an online image control crisis. Now what?
online networking efforts and your overall Web presence are working for — not against — you.
Defend your reputation
Take control of your online reputation
Monitor and Manage
Proactively control how you look in search engines – specifically google!!
Call or write The Reputation Guy today to see what we can do for your google reputation/ranking.